ADVENT IM BLOG | Should You Pay for Online Privacy?

• by Olivia Lawlor-Blackburn
• General

In today’s digital age, our online activities leave a trail of data that can be collected, analysed, and used for various purposes, from targeted advertising to identity theft. This raises the question: should we pay for online privacy?  The argument for paying for online privacy often focusses on the idea that free services are funded by advertising, which involves collecting and analysing user data. This data can be sold to third parties, potentially compromising privacy. I see that by paying for services, users can avoid this data collection and enjoy a more private online experience.  For me one of the main benefits of paying for online privacy is increased control over personal data. I feel that when using free services, users often have limited control over how their data is collected and used. Whereas, paid services, on the other hand, may offer more granular control over data settings, allowing users to choose what information is shared and with whom.

Additionally, paid privacy services can offer features like Virtual Private networks (VPNs) and ad-blockers, which can help protect users from online tracking and surveillance. These features can be particularly valuable for individuals who are concerned about government surveillance, identity theft, or online harassment.  However, I can see that there are also arguments against paying for online privacy. Myself and others would contest that free services can be just as secure as paid ones, and that paying for privacy may not provide any additional protection. In reality, even paid services may need to collect some data to provide their services, and that there is no guarantee that this data will not be compromised. Moreover, the cost of paid privacy services can be a barrier for many people. While some services offer affordable plans, others can be quite expensive. This can make it difficult for individuals with limited budgets to afford the necessary tools to protect their privacy online.

Ultimately, the decision of whether or not to pay for online privacy is a personal one. There is no one-size-fits-all answer, and the best approach will depend on individual needs and priorities. For those who are particularly concerned about their online privacy, the option of paying for services may be a worthwhile investment.  However, it is essential to research different options and choose a service that offers the desired features at a reasonable price.

I conclude that, while there are both benefits and drawbacks to paying for online privacy, it is a topic that deserves careful consideration.  By understanding the risks and benefits, individuals can make informed decisions about how to protect their personal data in today’s heavily connected society.

Leigh Proctor, Security Consultant, Advent IM